“So many people own reusable bags but forget to bring them. We want to help customers remember their reusable bags in a way that will really stick with them," which is what the supermarket really aims at with their embarrassing plastic bags!
Look around you. Count the number of things that are made out of plastic. Now, decide how many things you can actually live without. From our earphones to toothbrushes, to several parts on our phone, all of it is made from plastic. When we order food and drinks, it comes in plastic containers. It's a known fact that single-use containers are one of the biggest environmental pollutants. The earlier we find a solution to curb the use, the longer we get to live on Earth. Recently, a supermarket in Canada made the news for coming up with quite a unique plan to help its customers reduce their eco-footprint!
According to People, an independent supermarket offering organic, fair-trade produce located in Vancouver, British Columbia have always been advocates of sustainable living, and for the longest time, they have been pushing their customers to bring their own bags while shopping. To aid that, and as part of their #JoinTheEarthMovement, they even charge their patrons 5cents per plastic bag.
It seemed like even that did not encourage people to bring their own bags, so they decided to up their own game. So, as of June 6, the company redesigned its plastic bags. Now, the bags have been printed with embarrassing logos on both sides instead of the normal plain ones you'd usually find. Logos that have been printed on the bags include “Colon Care Co-Op,” “Into the Weird Adult Video Emporium,” and ads for “Wart Ointment.”
These were created as an effort into playfully shaming customers to bring their own bags so that they wouldn't have to be caught with one of these embarrassing bags. Over 1 million plastic bags are used every minute, most of which are filled once, then discarded. So, we redesigned our bags to stop people from taking them, helping customers remember a reusable bag and think twice about single-use plastic, the store wrote in a Facebook video for the new bags.
“Avoid the shame. Bring a reusable bag,” the video said, and they captioned it: It’s hard to always remember a reusable bag. We redesigned our plastic bags to help you never forget again. East-West Supermarket's owner David Lee Kwen really hopes to make a difference with these bags! He spoke to VancouverIsAwesome.com, “So many people own reusable bags but forget to bring them. We want to help customers remember their reusable bags in a way that will really stick with them.”
“We hope that by creating discussions, we can minimize the usage of plastics in general,” he told Fox-10. “This is a small step, but we hope it eventually can have a great impact. And we all do it with fun.” Even if it was meant to be a good deed, not many people appreciated it,saying you don't fight plastic with more plastic. Dan Sprague wrote: I'm not really surprised they didn't bother to do any research- Vancouver is the world capital of know-nothing environmentalists who can't be bothered to back up their points with facts. Never let facts get in the way of your agenda I guess. I'd bet that, like me, most people use these bags for freezer storage, picking up after pets, kitchen bin liners etc. The reusable bags have a far higher carbon footprint that means they have to be used over 100 times to equal the footprint of plastic.
It's a clever idea, but in the case of the East West Market, the plan has backfired. https://t.co/gJYs8aa9GU— TreeHugger.com (@TreeHugger) June 13, 2019
Kim Steenstrup Carlsson added: Fight plastic bag use by manufacturing plastic bags that people want to come to get is NOT fighting plastic bag use and not at all helping the environment. A totally counterproductive and a stupid stunt to get people into the store. Kim Steenstrup Carlsson added: Fight plastic bag use by manufacturing plastic bags that people want to come get is NOT fighting plastic bag use and not at all helping the environment. A totally counterproductive and a stupid stunt to get people into the store.